EAST ST. LOUIS – With the holiday shopping season around the corner, state Rep. LaToya Greenwood, D-East St. Louis, is encouraging local residents to celebrate and support locally owned, small businesses on Small Business Saturday this Nov. 25.
“Local businesses put people in our communities to work, so it only makes sense that we use our dollars to support these local employers and create local jobs, and build up or communities” Greenwood said. “With the holiday shopping season in full swing it is important that we support our local businesses and help boost the local economy.”
Small Business Saturday was established in 2010 as an annual event to encourage holiday shoppers to patronize small, local businesses. Small Business Saturday follows Black Friday, and calls on residents to support these businesses through the course of their holiday shopping. According to the American Independent Business Alliance, every dollar spent at a small business can bring $3.50 into the local economy, which is why Greenwood is encouraging residents to shop locally.
“I am encouraging everyone to go out and support our local businesses not just on small business Saturday, but all year round, Greenwood said. “I wish every family and local business a happy holidays and I look forward to the success of our local businesses this holiday season.”